Food manufacturers who focus on the European market – as well as those who wish to keep pace with international benchmarks – are gearing up for more complex labelling requirements under the new EU Food Information Regulation. Under this updated legislation, which comes into force mid-December 2016, it will be obligatory for back of pack […]
ABOUT PYROTEC PACKMEDIA
Pyrotec PackMedia is in the business of developing, manufacturing and supplying booklet labels which enable our customers to multiply the area used for communication on their packaging several times over. This enables vast potential for cost savings, packaging reduction and increased productivity and sales.
In the majority of industries, product packaging is a multifunctional device that needs to not only contain and protect a product, but also inform the target market about product characteristics. In many cases, packaging also adds value as a promotional platform by communicating key product benefits, influencing purchase decisions in the shopping environment, and inevitably […]
The chaotic scene of frantic shoppers taking advantage of promotions on the opening day of The Mall of Africa in Gauteng was proof that despite South Africa’s tight economic conditions, local shoppers retain their appetite for promotions and special offers. This fact is backed by Nielsen’s annual study, South African Shopper Trends 2015/2016. The study […]