How do brand owners comply with the vast array of acts, regulations, guidelines and codes required on FMCG packaging and still achieve the shelf shout products need to stand out on cluttered retail shelves? The role of packaging and labelling for FMCG products is significant. Packaging needs to protect the product and labelling needs to […]
ABOUT PYROTEC PACKMEDIA
Pyrotec PackMedia is in the business of developing, manufacturing and supplying booklet labels which enable our customers to multiply the area used for communication on their packaging several times over. This enables vast potential for cost savings, packaging reduction and increased productivity and sales.
Why shoppers decide to buy a particular brand or product is a question every manufacturer, marketer and retailer would love answered, especially as we’re told shopping is not rational and most shoppers make instant decisions subconsciously. Although many consumers research brands online before heading to the store, latest statistics (OgilvyAction Study 2017) show that 70% […]
A peel and read label is a multi-page label that can sit in the place of your product label, yet provide a much more valuable purpose. Pyrotec PackMedia’s Peel and Read Labels can incorporate a varnish that allows customers to peel back one of the layers and reveal mandatory information – or elements that are […]